10 Spending Triggers
Any advertising company will tell you it’s not so much the product they sell as what “they say” the product will bring the buyer.
Have you ever noticed that the sleek new car ad is not about the car as much as the look of envy on your neighbor’s face? It isn’t so much about the clothing as the heads that turn toward you when you wear it.
Make no mistake about, companies spend millions and many billions of dollars in marketing research to determine what pushes your “buy it now” button. These people can read you easier than an old ten cent novel.
Spending your money on most of the things listed below isn’t necessarily wrong unless you are spending money you don’t have or basing your purchase on false hopes.